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  • GDPR

    GDPR & Shopper Marketing Campaigns

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  • FIFA World Cup – marketing tips for non sponsors

    Last World Cup, many brands managed to successfully weave football into their marketing activity without straying onto FIFA territory? Here’s how….

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    NEW IN! Christmas themed prizes

      NEW IN! Here’s some great new prize ideas to give your Christmas promotion some extra jingle… CHRISTMAS BREAD & BAKING AT RIVER COTTAGE A festive day learning to bake an impressive menu of Christmas brioche, Boxing Day focaccia and a sage, onion and chestnut loaf as well as German…

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  • teenage-5


    So just when you thought you understood teenagers… this year’s YOUTH MARKETING STRATEGY CONFERENCE chucked it all up in the air to scatter it back-down over the floor like a cluttered teenage bedroom. Yes, I was there at the Conference, where I witnessed hordes of Marketing Professionals listen open-mouthed as…

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    Over-Redemption Insurance, explained.

    Promotional campaigns can be a great way to strengthen your brand awareness and increase sales, but without careful budget management, the success of a campaign could run away with you and leave your business out of pocket. This is where over-redemption insurance comes in. ‘What’s that?’ I hear you ask?…

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  • acquisition2

    Big Savings on Customer Acquisition

    Whether you sell car insurance, utilities or phones or wine, you’d be amazed at the different ways in which you can boost your acquisition and/or retention strategies by adopting fixed-fee as part of your sales promotion activity. Involving promotional risk management experts to work alongside your creative agency ensures you develop campaigns…

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  • Weight gain blog

    Add some weight to your promotion

    We never discuss weight loss in this office – it’s all about the weight gain and muscle!!!! In only 30 minutes we can help you GAIN WEIGHT – thousands and thousands of pounds of lovely beautiful weight & muscle to your next promotional headline! Because let’s face it, why run…

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  • Client-of-the-summer-2blog

    Client of the Summer – Winner

    Every quarter we recognise someone we work with as an exceptional Client. This summer it has been Annaë Liu at Bayer PLC (Consumer Health Division) who has really shone out for us. As well as being a generally lovely lady, she is super organised, a top strategic thinker and an…

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  • Most impressive meeting ever!

    When Zoe came back to the office and showed us some video footage she’d taken at a recent meeting, we were all blown away! It’s well worth a watch if you want some tips on how to impress your Clients…

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  • top-10-factors-causing-promotions-to-lose-money-image

    Top 10 factors losing your promotions money

    Promotional campaigns can be a great way to attract attention to your business and bring in new customers. However, these campaigns might seem simple to the untrained eye, but in reality designing a successful promotion requires the consideration of multiple factors to ensure your business is not left out of pocket.

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