Schwarzkopf-promotion

HENKEL BOOTS MAGAZINE

Schwarzkopf-promotion1 Schwarzkopf-promotion2
HENKEL – COUPON IN THE BOOTS MAGAZINE

Using Boots Advantage Card Epos data to target customers who have brought hair dye in the past, this free product coupon for Schwarzkopf LIVE hair colour was included in their Boots mailing and could be redeemed in store.

Umbrella managed the risk of these over-redeeming.