Magnum-fixed-fee

magnum/asos sweep

Magnum-unilever Magnum asos
MAGNUM & ASOS – ONLINE SUPERMARKET SWEEP

In true ‘supermarket sweep’ style, participants had 1 minute to grab as many on-line asos clothes as they could into their basket, with the chance they might win them all in the daily prize draw. And if they don’t, they receive a discount on a Magnum Temptation to comfort them!

Working as a permanent extension of Unilever Marketing, Umbrella maximised the promotional budget of this campaign by managing the financial risk.

Promotion entry methods: Online
Client: Unilever