Promotional Marketing for Alcohol brands

Standout campaigns that drive sales

Scroll to content arrow image

We’re all about creating buzz and excitement for your favourite alcohol brands and ultimately helping them sell more. Our impressive client list includes Guinness, Smirnoff, Jack Daniels, Budweiser, Carlsberg, or Hardy's.

For the past 20 years, we've been proudly working with Diageo, successfully executed over 400 promotional campaigns for them alone.

Our secret? We know how to make your brand stand out in both on-trade and off-trade settings. We're well-versed in the codes of practice that govern the alcohol industry, so you can trust us to keep your brand's integrity intact.

Here's what we can help you with:

  • Legal and regulatory considerations: We're Portman Code trained.
  • Age restrictions: We'll ensure that age-gates are in place, keeping your promotions accessible to the right audience.
  • Social and cultural sensitivities: Running a global campaign? No problem! We understand the importance of respecting different cultures and customs.
  • Responsible drinking messaging: Our campaigns promote moderation and discourage excessive consumption. Your brand will be associated with responsible choices.
  • Exciting event tie-ins: We'll find the perfect sports tournaments or music festivals to showcase your brand and create memorable experiences.
  • Partnerships and sponsorships: Let's cross-promote! We'll help you establish strategic partnerships and sponsorships to expand your reach.
  • Consumer & trade promotions: From engaging your target audience to capturing the attention of trade professionals, we know how to create effective promotions.
  • Sampling promotions: Want people to fall in love with your brand? We'll create promotions to support your sampling campaigns.
  • Insight into consumer preferences and trends: Stay ahead of the game with our in-depth understanding of what consumers love and the latest trends in the industry.

Ready to take your alcohol brand to the next level? Let's chat! Contact us today to discuss how we can make your brand shine and bring in the crowd. 



Sound us out

It’s never one size fits all but we can handle everything from strategy, to prizes to fulfilment and everything in between.

If you think we can help, drop us a message with your details
or call +44 (0)1844 20 20 45.