Andrex-puppy Andrex-fixed-fee

What more could we expect from the market leader’s first sustainable toilet tissue brand but a guarantee that their product is as soft as their customers expect.

Customers of 4 or 9 rolls packs didn’t just get a cute puppy on pack but the comfort that if they were not 100% satisfied with the softness of the product, they could claim their money back by downloading a form online. All consumers had to do was complete a statement of no less than 15 words describing why they did not like the product and post off along with their original itemized till receipt for a full refund.

Promotion entry method: Post

Client: Kimberly-Clark Ltd