Oppo Brothers Doordrop
Oppo Brothers ice cream promises an irresistible taste without the calories, so driving trial is a key part of their strategy.
This targeted door drop was able to deliver that by reaching people within the catchment of their local stockists (Sainsbury’s). The £2 off provided a strong incentive to drive people in store to redeem against a tub of this decadent ice cream.
A great standout promotion that delivered on cost effectiveness and redemptions!
Services: Promotional consultancy, fixed fee and handling