YELLOW TAIL love taste
Shoppers need clear reassurance that the wine they choose will deliver on taste, as it can prove an expensive mistake if they don’t like the product. So for this award winning Yellow Tail wine, a money back guarantee provided just the solution. With Umbrella’s fixed fee in place to protect the budget, Yellow Tail could simply enjoy the significant sales uplift that they experienced without worrying about any cash back redemptions that were coming in.
Promotion entry methods: Mail in with 20 words about what was disliked
Creative Agency: The Marketing store